PRESS
“FAME AT 70 PROOF”
The New York Times “Sunday Styles”
"Jeffrey Zarnow, rum runner, is somebody in this town. Clinging to a strawberry red bottle of Starr… "
“BUZZZZ-O-METER”
Us Weekly
“Distilled on the Island of Mauritius, this smooth spirit contains notes of citrus and boast celebrity fans including John Legend and Olivia Wilde.”
“Yo, Ho, Ho and a Fancy New Bottle of ‘Superpremium’ Rum”
THE WALL STREET JOURNAL
“An episode earlier this year of ‘The O.C.’ showed the characters played by Peter Gallagher and Alan Dale in a bar talking business. Mr Gallagher offers Mr Dale some Starr… ”
DESTINATION: COCKTAIL
LOS ANGELES TIMES
"The lovely Mo-Pho-Jito, which LeFevre says takes the classic rum-based refresher in the direction of Southeast Asia."
THE CHANGING SHAPE OF THE RUM BUSINESS
BEVERAGE MEDIA
A similar shaped bottle was used during prohibition to smuggle in expensive spirits from Europe.
STRAIGHT SHOOTER
VIBE MAGAZINE
“Take one look at the bottlle. This rum is different. Already a hit on the celebrity circuit—Justin Timberlake, Jamie Foxx and Snoop Dogg…”