OUR STORY
100% MADE IN AFRICA—
fair labor, fair trade.
STARR Rum is an award-winning, field to bottle, single estate rum made by hand from sugarcane grown, distilled, oak aged, blended and bottled responsibly on site on the African Island Paradise of Mauritius, in the Indian Ocean, 1,000 miles East of Madagascar.
Nearly 100 years in operation, STARR Rum was created in 2005 under the New Economic Partners for African Development initiative of the African Union to bring these exceptionally smooth, approachable, easy drinking rums for the first time ever into the United States and beyond as 100% Made in Africa—Fair Labor, Fair Trade Goods. Furthermore, STARR’s operations in Mauritius utilize sustainable practices and are committed to preserving the pristine island environment at home and across the globe.
Our one of a kind custom bottles was inspired by the distinct pyramid shape of our famous volcano on the island. On its slopes, our lush cane fields begin stretching all the way to the white sandy beach and crystal-clear blue ocean. The bottle shape resembles the Art Deco bottles used to smuggle spirits as “perfume” from France into the United States during prohibition.
GREEN / SUSTAINABLE
STARR Rum is committed to protecting and preserving the environment at home in Mauritius and around the world. Our operations in Mauritius have long practiced responsible stewardship of the land, including sustainable growing, harvesting and distilling techniques—ensuring precious resources and our pristine island environment are preserved for future generations!
And sometimes old is new—like how we have utilized energy generated while burning the cane during the sugar extraction to largely power the distillery process since 1926.
Our new solar farm harnesses the over 300 days of sunshine on the island. The Mauritian sun both fuels our sugarcane to grow to become the finest in the world while also creating electricity that helps distill it into our delicious, award winning rums AND gives back to the Nation’s power grid making us carbon positive.
STARR GIVES
STARR Rum is invested in our communities—in Mauritius and around the world. STARR donates the majority of our promotional cases to various non-profit organizations. Furthermore, STARR Rum has pledged to to donate a percentage of profits to help foster economic growth through Africa and, in particular, to help African Women across the continent to start their own business.
Additionally, STARR Rum has had extensive partnerships with groups like Global Citizen (globalcitizen.org), whose goal is to eliminate global poverty through thoughtful and targeted programs.
